Pants-demic – Camerados on the streets Rotherham

From Pandemic to Pants-demic: Camerados are wearing Giant Pants around Rotherham on Friday 17th September, because when life is ‘pants’ being a camerado gets us through. 

The pandemic has shown us that even when life is ‘pants’, we can get through tough times by being a camerado and looking out for each other. On Friday 17th September, 10am-5pm, camerados from across Rotherham are coming together at Clifton Park to chat, hang out and have fun.

Rotherham is the next location for Camerados On The Streets activity, following Aylesham last Friday and Hackney, Middlesbrough, Wolverhampton and Norwich before that! Camerados across the country have been coming together in their communities wearing giant pants, for some much needed laughter, chatting and connection.

Life has been ‘pants’ this last year for everyone, but folk from around Rotherham have joined the camerados movement and have been looking out for each other, online and in person. Anyone can be a camerado, it’s a movement guided by six principles and they are all things you can do in your daily life to help each other get through tough times better.   

Gemma is a camerado and NHS worker living in Rotherham, “The past 18 months has taught me so much. It’s been tough at times but the main thing I have learnt is that human connection is my most powerful fuel. It is what helps me keep going. When people get together in whatever form, on the phone, on a video call or face to face , something magic happens. That magic only gets more powerful when you mix people together who don’t normally mix , who don’t look or act like one another. We all need more magic in our lives and our worlds . So let’s create more opportunities to mix it up.”

Folk in and around Rotherham have been part of the Camerados movement in different ways: as part of the Camerados in Schools project with Coleridge School and through a Camerados Public Living Room at Monkey Park in Chesterfield. Public Living Rooms are set up in communities by folk who are part of the Camerados movement, they are free spaces, open to everyone, for people to go on the good days and the tough.

“The way we meet, mix and mingle has changed, but we have all learnt during the pandemic how important it is to look out for each other. Catherine Wilks is a camerado living in Leicestershire. She is the arts and activism lead for the Association of Camerados (the supporting organisation for the Camerados movement) and has been preparing to come to Rotherham along with local folk who are already part of the movement. 


It’s all about being more human, having a laugh and having each other’s back, without agenda or judgement. Anyone is welcome, if you want to find out about the growing Camerados movement, come to Clifton Park on 17th September and share your ‘pants’ story. 



Notes to editor


  • For more about Camerados visit: 
  • The Camerados movement was founded by Maff Potts in 2015. Maff spent 20 years as CEO of a number of charities and housing associations and rewrote the UK government’s policy for homeless centres. He now believes that real social change comes from social movements. 
  • Maff is available for interviews, contact:  
  • Maff’s bio, movement stories, photos and a potted history of Camerados are available here.
  • Press enquiries: Mabel Smith –
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